2024 NBA All-Star Saturday Night delivers most viewers in 4 years
The 2024 NBA All-Star Saturday Night was the most-watchedversion of the event in four years.
Ten million unique viewers in the United States tuned in towatch across TNT, truTV and B/R Sports on Max. This marked a 54%increase over last year's NBA All-Star Saturday Night.
NBA All-Star Saturday Night averaged 4.6 million viewers, whichis up 31% compared to 2023.
The event peaked with 5.4 million viewers from 10 p.m. ET to10:15 p.m. ET, when Stephen Curry and Sabrina Ionescu faced off inthe Steph vs. Sabrina Shootout.
Check out our complete recap of NBA All-StarSaturday Night here.
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