Adidas roasts Kevin Durant, deletes message afterward / News - Basketnews.com

Adidas and Kevin Durant engage in a heated X feud over the rejection of Adidas kicks, with the sportswear brand taking shots at KD's career: "u dusty bouta retire soon anyway."

Credit: Getty Images via AFP - Scanpix Credit Getty Images via AFP - Scanpix

On Friday, the Adidas social media manager sparked some uproar with an X post aimed at Phoenix Suns superstar and Nike ambassador Kevin Durant.

Kevin Durant

MIN:36.84PTS:31.31 (62.66%)REB:6.75As:5.5ST:0.75BL:1.13TO:3.81GM:16ProfileNBA2023/2024

The saga unfolded when Anthony Edwards of the Minnesota Timberwolves expressed his wish to see a fellow NBA star wearing his new Adidas kicks, the AE1.

Durant swiftly dismissed the idea, tweeting, "Won't EVER see me put a big toe in them Mfers."

Adidas jumped to Edwards' defense with a now-deleted reply on X: "u dusty bouta retire soon anyway."

In an attempt to diffuse the tension, Adidas later tried a light-hearted approach, tweeting, "meant to send that from the burner account…"

Durant, 35, continues to shine as one of the NBA's premier players, averaging 31.3 points, 6.9 rebounds, and 5.5 assists per game.

Deleted post

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