Clippers reveal new uniforms, court and logo for 2024-25 season / News - Basketnews.com

Clippers unveiled a refreshed brand look for the 2024-25 NBA season as they prepare to start a new franchise era at the Intuit Dome.

Credit: AP - Scanpix Credit AP - Scanpix

The Los Angeles Clippers have revealed their fresh brand identity, showcasing a collection of marks that seamlessly fuse the team's historical essence, current standing, and forward-looking vision.

2-pointers this season

55%29,8Points made:29,8Accuracy:55,3%Place in standings:14Record max:39Record min:18Most made 2FGs:Kawhi LeonardTeamNBAStatisticsSchedule

As part of the revamped look, a modernized version of the classic Clippers script will take center stage on the front of the Icon and Association Edition jerseys for the upcoming season.

The centerpiece of the new primary logo is a stylized Clippers "C," encircling the points of a compass and an approaching ship embellished with basketball seams on the hull.

This design pays homage to the organization's maritime heritage while serving as a powerful symbol of its clear direction forward.

The team will wear uniforms and merchandise displaying the new logo and colors in the 2024-25 NBA season as the Clippers begin play in their new home, Intuit Dome.

"We have been on a long journey, gathering feedback and insights from across Clipper Nation," Gillian Zucker, president of business operations for the LA Clippers and Intuit Dome, said in a statement.

"We listened to as many voices as we could and then engaged specialists to arrive at a timeless design that blends bedrocks of our past and our future. Our new marks are meaningful and strong, capturing our roots and our aspirations."

Like what we are doing? You can express your gratitude here.