Italian Serie A reaches new lucrative TV deal / News - Basketnews.com
Italian Lega Basket Serie A reached a new TV deal agreement for the next three years in which the league will gain over 10 million euros.
2-pointers this season
57%23,2Points made:23,2Accuracy:57,1%Place in standings:3Record max:32Record min:14Most made 2FGs:Mam JaitehTeamEuroCupStatisticsScheduleSerie A will make changes to the paid television rights: Eleven Sports will take over from the start of the next season until the 2024-25 season.
For the previous five years, Serie A has been broadcasted by the Discovery and Eurosport platforms.
Eleven Sports is an international provider specializing in the broadcasting of sporting events and lifestyle entertainment and is capable of generating over 4 billion views per month.
Eleven Sports landed in Italy in 2017 and already holds the rights for Serie C football. The provider also already has an agreement with Sky Sport for the rights of the EuroLeague, EuroCup, and FIBA international events.
Next season Lega Basket Serie A will feature two EuroLeague teams, as AX Armani Exchange Milan will be joined by the EuroCup champions Virtus Bologna.
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