NBA TV deal: League prepares to sell $1B exclusive streaming package / News - Basketnews.com

NBA is preparing to sell an exclusive streaming-only package that could be worth at least $1 billion, with Apple and Amazon expected to show interest.

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The NBA is preparing to sell a $1 billion-worth exclusive package under its next TV deal, Michael McCarthy from Front Office Sports reports.

An exclusive streaming-only package is expected to attract the world's biggest streamers, such as Amazon and Apple. Bidding for the streaming-only package is likely to start at $1 billion a year.

In the upcoming long-term TV deal negotiations, the NBA will seek a $50-75 billion deal. It would double or triple its current 9-year, $24 billion deal signed in 2014 with Disney's ABC/ESPN and Warner Bros. Discovery's TNT pays the league $2.6 billion a year.

According to the report, Amazon has made it clear it wants to secure the NBA package.

"Amazon is locked and loaded for a shot at the NBA," said a source.

It is estimated that the exclusive streaming-only package could include 20-40 regular season games. That would make 1-2 games per week.

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