Crvena Zvezda sign the biggest sponsorship deal in Serbian history / News - Basketnews.com

Crvena Zvezda signed the sponsorship agreement with Meridian Bet, which will be the biggest sponsorship deal in Serbian basketball history.

Crvena Zvezda mts Belgrade president Nebojsa Covic says the club signed the biggest sponsorship deal in Serbian basketball history.

Free throws this season

76%13,9Points made:13,9Accuracy:76,5%Place in standings:10Record max:20Record min:1Most made FTs:Nemanja NedovicTeamEuroLeagueStatisticsSchedule

Meridian Bet became the new Crvena Zvezda's main sponsor and was officially presented on Monday. The club will also have a new name soon.

"This contract means a lot to us.From January 1, we will be KK Crvena Zvezda Meridian Bet", said Covic.

"We have won many trophies, but we have even more ambitions. In this sense, this cooperation is significant, and I am glad they recognized our work in Meridian. We negotiated for several months before reaching an agreement.

Thanks to our previous title sponsor Telekom, who will remain in our pool.In recent weeks, more and more sponsors have come forward who recognize that they can achieve marketing and business goals in Zvezda," Covic continued.

After being asked about the financial details, Covic didn't reveal the exact numbers.

"The [financial] details will remain a secret, but it is the biggest contract in Serbian basketball," said Crvena Zvezda's president.

SportsKlub reports that the current main sponsor, Telekom, provided 1.2 million euros per season. Meanwhile, the sponsorship with Meridian Bet will be even more profitable.

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